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Eurostar
Christmas Campaign
Eurostar
Christmas Campaign

Integrated Experiential & Social Content

What

Spread festive joy for Eurostar passengers travelling home for Christmas.

How

Spontaneous surprise moments on board Eurostar trains and when loved ones were reunited at arrivals, captured on camera for feelgood social content.

Results

  • 5m+ audience reached
  • 1.8m+ views

6 brand activations for the rule of six

New and emerging formats offer the ability to feel emotionally connected despite being socially distanced.

Read the latest report from Hyperactive HQ.