Guinness World Record
Amazing Animals Book Launch
Guinness World Record
Amazing Animals Book Launch
Experiential Pop-Up
What
Create a media moment to launch the new Guinness World Record book, Amazing Animals.
How
A celebration of the world’s fluffiest animals, as loved by the entire internet. The ‘Amazing Animals Fluffytorium’ was a haven for animal lovers and featured a (vegan) milkshake bar covered from floor to ceiling in fur!
Results
- Over 5000 Londoners applied to attend the event
- Substantial media attention with coverage in the Mail Online,The Guardian, Time Out, Metro and ITV
- Global online media coverage
- 2.5m+ reach from social content
ADIDAS EMPOWER STATION ADIDAS EMPOWER STATION
KYLIE JENNER COSMETICS LAUNCH KYLIE JENNER COSMETICS LAUNCH
ADIDAS SUPPORT IS EVERYTHING ADIDAS SUPPORT IS EVERYTHING
BBL CLB INTERACTIVE RAVE EXPERIENCE BBL CLB INTERACTIVE RAVE EXPERIENCE
WEEZY HYPERLOCAL LAUNCHES WEEZY HYPERLOCAL LAUNCHES
VODAFONE x PORSCHE FORMULA E VODAFONE x PORSCHE FORMULA E
ADIDAS SUPERSTAR x ASOS ADIDAS SUPERSTAR x ASOS
REEBOK ZIG KINETICA LAUNCH REEBOK ZIG KINETICA LAUNCH
Arghost X LEGO Arghost X LEGO
Carlsberg Battle Bus Carlsberg Battle Bus
Thunderhead X Festival of Marketing Thunderhead X Festival of Marketing
Boots Glamour Festival Manchester Boots Glamour Festival Manchester
Boots Christmas Showcase 2019 Boots Christmas Showcase 2019
Blutopia Blutopia
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ASICS
London 10k
ASICS
London 10k
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ASICS
Marathon Activation
ASICS
Marathon Activation
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Boots x
Glamour Beauty Festival
Boots x
Glamour Beauty Festival
Ali-A x Eurostar x Pokemon Go Ali-A x Eurostar x Pokemon Go
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TAG Heuer x
Manchester United
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Eurostar
Odyssey Launch Campaign
Eurostar
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nPower
bluegogreen
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Carlsberg
‘Happy Hour’
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‘Happy Hour’
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Boots
Vitamin D Campaign
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Hunter x
Glastonbury
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Glastonbury
Myblu Launch Myblu Launch
Toniebox Launch Campaign Toniebox Launch Campaign
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Argos
House of Fitness
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House of Fitness
![Boots [break]Christmas Showcase](https://wearehyperactive.com/app/uploads/2019/04/Boot_Xmas_Image8-700x458.jpg)
Boots
Christmas Showcase
Boots
Christmas Showcase
![Beats By Dre x [break]Anthony Joshua](https://wearehyperactive.com/app/uploads/2019/04/Beats_Hero-700x458.jpeg)
Beats By Dre x
Anthony Joshua
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Anthony Joshua
![TAG Heuer [break]x Premier League](https://wearehyperactive.com/app/uploads/2019/04/TAG_PT_Hero-700x458.jpg)
TAG Heuer
x Premier League
TAG Heuer
x Premier League
![Eurostar [break]Pepper the AI Robot](https://wearehyperactive.com/app/uploads/2019/04/Eurostar_Pepper_Hero-700x458.jpg)
Eurostar
Pepper the AI Robot
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Maynard Bassetts
Sweet Art Gallery
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