Boots
Glamour Festival Manchester
Boots
Glamour Festival Manchester
What
As the headline partner of the Glamour Beauty Festival in Manchester, Boots needed a high impact installation to demonstrate their authority in the premium beauty sector.
How
Hyperactive developed a Tokyo inspired beauty nirvana, featuring 19 of the freshest, cutting edge cosmetic brands who offered treatments, advice and giveaways to a beauty-obsessed audience. Pampering and indulgence was offered by the likes of Fenty, The Ordinary, Too Faced, Michael Kors, Josh Wood and many more, ensuring each guest left with their fill of exclusive new products.
Results
- Over 4,000 attendees across 2 days
- In excess of 2500 treatments
- Positive ROI via sales
- A monsoon of influencer social coverage
Audible Zen Carriage Audible Zen Carriage
The Only 0.0 We Want The Only 0.0 We Want
Idris Elba ‘Knives Down’ Idris Elba ‘Knives Down’
Take A Time Out London! Take A Time Out London!
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17 Cosmetics Launch Campaign 17 Cosmetics Launch Campaign
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Boots Gen Z Consumer Strategy Boots Gen Z Consumer Strategy
Adidas Empower Station Adidas Empower Station
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BBL CLB Interactive Rave BBL CLB Interactive Rave
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Reebok Zig Kinetica Reebok Zig Kinetica
ASICS Win The Long Run ASICS Win The Long Run
Hunter x Glastonbury Hunter x Glastonbury
Blu Myblu Launch Blu Myblu Launch
Beats By Dre x Anthony Joshua Beats By Dre x Anthony Joshua
TAG Heuer x Premier League TAG Heuer x Premier League
Maynard Bassetts Sweet Art Gallery Maynard Bassetts Sweet Art Gallery
