Cadbury’s Time Out
Take A Time Out London!
Cadbury’s Time Out
Take A Time Out London!

Objective
To provide a welcome ‘Time Out’ to the moment Londoners had identified as the most stressful time of the week.
Strategy
With 70% of Brits revealing they need to take a breather when small moments of stress pile-on to an already busy day, we implemented a ‘Time Out’ pit stop for rush hour commuters.
Campaign
Our teams rocked up offering respite by way of a tasty, low calorie Time Out bar with a cup of tea…a concept guaranteed to to relieve stress and put a smile on your face!



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