TAG Heuer
Manchester United
TAG Heuer
Manchester United
Experiential Marketing Campaign
What
A stunt to launch a limited edition Manchester United branded Tag Heuer timepiece.
How
The launch brought to life Tag Heuer’s campaign ‘Don’t Crack Under Pressure’ with an activation that challenged players to test their passing reflexes against the clock.
Results
- National media coverage
- United legends Zlatan Ibrahimovic, Wayne Rooney, Ander Herrera and David De Gea all got involved under the watchful eye of Jose Mourinho, and the players’ competitive streak was clearly visible

The Only 0.0 We Want The Only 0.0 We Want

Idris Elba ‘Knives Down’ Idris Elba ‘Knives Down’

Take A Time Out London! Take A Time Out London!

Most Wanted Wines Summer of Festivals Most Wanted Wines Summer of Festivals

Nakheel x Harrods Pop Up Nakheel x Harrods Pop Up

Grey Goose Season Of Spritz Grey Goose Season Of Spritz

17 Cosmetics Launch Campaign 17 Cosmetics Launch Campaign

Kylie Cosmetics Seasonal Launches Kylie Cosmetics Seasonal Launches

Most Wanted Wines Cultural Impact Most Wanted Wines Cultural Impact

Boots Gen Z Consumer Strategy Boots Gen Z Consumer Strategy

Adidas Empower Station Adidas Empower Station

Adidas Support Is Everything Adidas Support Is Everything

BBL CLB Interactive Rave BBL CLB Interactive Rave

Weezy Expansion Weezy Expansion

Vodafone Festival Of Speed Vodafone Festival Of Speed

Adidas Superstar 50 Adidas Superstar 50

Reebok Zig Kinetica Reebok Zig Kinetica

ASICS Win The Long Run ASICS Win The Long Run

Hunter x Glastonbury Hunter x Glastonbury

Blu Myblu Launch Blu Myblu Launch

Beats By Dre x Anthony Joshua Beats By Dre x Anthony Joshua

TAG Heuer x Premier League TAG Heuer x Premier League

Maynard Bassetts Sweet Art Gallery Maynard Bassetts Sweet Art Gallery
