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Blutopia Festival Activation Blutopia Festival Activation

2 years ago
Welcome to Blutopia, an oasis for vapers. You may have noticed it if you happened to be at Lovebox, TRNSMT or Kendall Calling this summer. Inspired by a low-rise Cali motel, each of the rooms is designed as an intense flavour experience. Festival revellers can discover their own Blu worlds and enjoy social moments with their mates, from swinging like Miley on the Mango and Apricot wrecking ball, or belting out at ballad in Cherry Crush karaoke room.
More to follow #Blutopia

6 brand activations for the rule of six

New and emerging formats offer the ability to feel emotionally connected despite being socially distanced.

Read the latest report from Hyperactive HQ.